Scope, implementation and ongoing service are agreed in your proposal.
Usage, websites and teams sized to your deployment.
Bespoke integrations and organization-specific workflows.
Advanced access requirements and agreed service levels.
Scoped implementation, testing and rollout assistance.
Scheduled optimization reviews and contracted support.
Every plan includes voice and text help, page awareness, product guidance and standard personalized buying summaries.
Norby plan comparison across Free, Starter, Growth, Scale and Enterprise
Capability
Free
Starter
Growth
Scale
Enterprise
Websites
1, limited use
1
Up to 3
Agreed deployment allowance
Agreed
Team members
1 owner
Up to 2
Up to 5
Agreed deployment allowance
Agreed
Connected actions
Preview business actions
Standard supported actions
Advanced journeys and routing
Complex operations
Bespoke scope
Business connections
Native lead capture
Simple standard connections
Multiple systems and richer mapping
Deeper connected operations
Custom integrations
Results and customer insight
Basic activity and questions
Core outcomes and insights
Deeper attribution and funnels
Cross-site analysis and longer trends
Agreed reporting
Personalized PDF plans
Standard templates
Standard templates
Included
Included
Agreed customization
Conversation history
7 days
30 days
90 days
12 months
Agreed
Commercial exports
—
Basic leads and summaries
Basic leads and summaries
Bulk and scheduled
Agreed
Email brief frequency
—
Daily, weekly or monthly
Daily, weekly or monthly
Daily, weekly or monthly
Agreed
Branding-link removal
—
—
Optional
Optional
Optional
Team controls
Owner controls
Owner and restricted member
Team workflow controls
Advanced roles and publishing
Agreed access controls
Norby team support
Self-service
Standard email
Priority email
Priority + scoped onboarding
Contracted
Free
Websites
1, limited use
Team members
1 owner
Connected actions
Preview business actions
Business connections
Native lead capture
Results and customer insight
Basic activity and questions
Personalized PDF plans
Standard templates
Conversation history
7 days
Commercial exports
—
Email brief frequency
—
Branding-link removal
—
Team controls
Owner controls
Norby team support
Self-service
Starter
Websites
1
Team members
Up to 2
Connected actions
Standard supported actions
Business connections
Simple standard connections
Results and customer insight
Core outcomes and insights
Personalized PDF plans
Standard templates
Conversation history
30 days
Commercial exports
Basic leads and summaries
Email brief frequency
Daily, weekly or monthly
Branding-link removal
—
Team controls
Owner and restricted member
Norby team support
Standard email
Growth
Websites
Up to 3
Team members
Up to 5
Connected actions
Advanced journeys and routing
Business connections
Multiple systems and richer mapping
Results and customer insight
Deeper attribution and funnels
Personalized PDF plans
Included
Conversation history
90 days
Commercial exports
Basic leads and summaries
Email brief frequency
Daily, weekly or monthly
Branding-link removal
Optional
Team controls
Team workflow controls
Norby team support
Priority email
Scale
Websites
Agreed deployment allowance
Team members
Agreed deployment allowance
Connected actions
Complex operations
Business connections
Deeper connected operations
Results and customer insight
Cross-site analysis and longer trends
Personalized PDF plans
Included
Conversation history
12 months
Commercial exports
Bulk and scheduled
Email brief frequency
Daily, weekly or monthly
Branding-link removal
Optional
Team controls
Advanced roles and publishing
Norby team support
Priority + scoped onboarding
Enterprise
Websites
Agreed
Team members
Agreed
Connected actions
Bespoke scope
Business connections
Custom integrations
Results and customer insight
Agreed reporting
Personalized PDF plans
Agreed customization
Conversation history
Agreed
Commercial exports
Agreed
Email brief frequency
Agreed
Branding-link removal
Optional
Team controls
Agreed access controls
Norby team support
Contracted
Standard protections and safe publication apply to every plan. Commercial exports are distinct from statutory data access. Specific actions depend on supported connections, configuration and permission.
What you’re paying Norby to improve
Help customers buy
Answer questions, explain the differences and guide people towards the right product, purchase or enquiry.
Reduce repetitive support work
Help customers with common product questions and collect useful details when a person needs to take over.
Understand your customers
See what people need, where they hesitate and which questions your website or product information is not answering.
Your website analytics show what happened. Norby helps explain why.
A simple allowance for customer help
Your plan includes credits shared across voice, text and the supported actions Norby performs. One credit is approximately a typical three-minute interaction. Short interactions use less; longer buying or support journeys use more. Actual usage depends on the interaction.
Standard product cards, comparisons and personalized buying plans are included within the experience, without a separate per-output fee.
Idle time and pauses while visitors complete forms or upload files do not count towards customer interaction time.
These are alternative illustrations of the same allowance, not guaranteed conversation counts or additional allowances. The activation bonus is excluded from these figures.
Illustration
Free
Starter
Growth
Scale
Monthly credits
20
100
500
2,000
Approximately three-minute interactions
20
100
500
2,000
Approximately twelve-minute journeys
5
25
125
500
These are alternative illustrations of the same allowance, not guaranteed conversation counts or additional allowances. The activation bonus is excluded from these figures.
Earn 15 extra credits when you go live
Approve your knowledge, verify your website and complete a successful live widget test to earn a one-time activation bonus. Bonus credits expire 30 days after award.
Free credits renew monthly without rollover. Unused included credits on Starter, Growth and Scale carry into the following monthly billing period, then expire. Older expiring eligible credits are used first. Enterprise follows its agreement.
You can review your balance in Norby Admin. Paid plans can add temporary usage where enabled. Optional automatic top-ups require your permission and a spending limit. You’ll see the applicable price before authorizing a purchase.
Keep receiving enquiries when your allowance runs out
If your available AI allowance is used up, Norby can still collect customer details and questions for your team. AI conversations resume when more credits become available or your allowance renews.
Your customers won’t see a billing warning or an instruction to upgrade. They can leave an enquiry through your configured contact option.
EXAMPLE
“Leave your details and question, and we’ll pass them to the team.”
A larger deployment deserves the right setup.
Norby can support more involved customer journeys across websites, brands and business systems. We agree the knowledge, connections, workflows, rollout and support your organization needs before implementation begins.
From $2,500/month. Final pricing follows your agreed scope.
Yes. Free includes 20 credits each month to test Norby privately or allow limited live use on one website. Nothing goes live until you approve it. Website verification is required for production installation.
Every plan provides the core Norby buying and support experience. Higher plans add usage, connected operations, workflow capabilities, reporting and team features. They do not make basic factual accuracy or safety a premium feature.
Credits measure the included usage across supported conversations and actions. One credit is approximately a typical three-minute interaction. Longer journeys use more; the number of conversations you can handle depends on how customers interact.
When no eligible credits remain, AI conversations pause and Norby offers your configured contact or enquiry option. Visitors can still leave details and questions. Conversations resume when credits become available. Customers do not see your billing status.
Paid accounts can purchase temporary additional usage where enabled. The price is shown before purchase. Automatic top-ups are optional and require authorization and a spending limit. You can also compare plans if higher usage becomes regular.
On Starter, Growth and Scale, unused included credits carry into the next monthly billing period and expire at its end. Free credits do not roll over. Bonus and purchased credits have their own disclosed expiry terms. Enterprise follows the agreed contract.
Starter includes customer guidance, enquiry capture, personalized buying plans and simple standard connections to supported lead or support destinations. Growth adds richer mapping and conditional routing. Custom integration development is separately scoped.
Where the relevant supported connection is available, configured and authorized, Norby can perform standard commerce and enquiry or ticket actions. More involved routing and automation are available on higher plans. Supported actions vary by platform and permissions; standard connections are not inherently reserved for Scale.
Yes. Standard personalized buying summaries and PDF plans are part of the experience, subject to your allowance. There is no separate fee for each standard PDF output. Custom implementation and bespoke template work are agreed separately.
Yes. Starter includes core results, common customer questions, knowledge gaps, basic exports and configurable email briefs. Recorded purchase results require connected tracking. Growth adds deeper attribution and journey analysis; Scale adds cross-site reporting and longer trends.
The attribution link remains on Free and Starter. Growth, Scale and Enterprise allow optional branding-link removal. Norby’s name and standard character remain the same across plans.
Conversation history is seven days on Free, 30 days on Starter, 90 days on Growth and 12 months on Scale. Enterprise retention is agreed separately. Your permitted retention settings may shorten those periods. Leads, billing and other operational records have their own retention rules, and connected systems apply their own policies.
No. Norby is designed to work with your existing website through a snippet or supported installation connection. Some customer actions require an additional business-system connection.
Scale suits higher usage and more involved customer operations, with site and team allowances agreed before activation. Enterprise suits larger or more specialized deployments, including bespoke integrations, multiple brands and specific rollout or service requirements.
You can request a plan change through the supported account or billing route. Review the price, allowance and feature changes before confirming. The effective date and any billing adjustment are shown as part of that process. Existing subscription terms are not changed merely by this pricing-page update.
BUILT FROM THE WEBSITE YOU ALREADY HAVE
See what Norby can do for your customers
Create Norby from your website and try it with the questions your customers actually ask.
Self-serve setup is coming soon. For now, we'll set up your Norby with you.